Do you value your own time?

Marketing and sales in a smaller professional services firm is fraught with contradictions. It is often the Principals that undertake the sales and marketing work, especially responding to RFPs, preparing smaller proposals for private-sector clients, or trying to find and track clients. Yet, the Principals’ time is the most valuable, and required in many other equally important places. Often then, we tend to think – once we get this project or that, once we’ve reached this target revenue, we’ll be able to hire someone to focus on marketing. But without someone to focus on the marketing, it’s nearly impossible to reach those targets.

Evenden & Co can help. We want you to focus on what you do best and let us focus on your marketing. We tailor service contracts to suit your firm.

We specialize in the day-to-day marketing work needed for professional services firms. We work with your firm to determine the best way for us to collaborate with you. Some of the things we focus on include -

• daily or weekly functions required for an effective marketing effort

• sourcing and preparing proposals, both for RFP and more informal responses

• tracking and developing your sales funnel

• building contacts and teams

• sourcing and evaluating promotional opportunities

• creating professional marketing materials that best highlight the strengths of the firm and your team

• working with your existing team to prepare project presentations or reports that are clear and concise

• preparing standard industry contracts between project team members

We sign NDAs with all our clients so you have confidence that we’re protecting your sensitive information, and especially so that we can work together comfortably to build the best marketing approach for your firm.

Let’s talk about how we can best help you.